Full Job Description
Job Title: Digital Content Strategist
Company Overview
At GreenTech Innovations, headquartered in the heart of Chesterfield, Missouri, we are committed to fostering sustainable and breakthrough technologies that make a positive impact on the world. As a leader in the eco-friendly tech revolution, our mission is to blend cutting-edge solutions with eco-conscious practices, ultimately driving growth and transforming how businesses operate sustainably.
With a global presence and an unwavering commitment to innovation, we take pride in developing digital tools that support both our clients' operations and their commitment to sustainability. Our team is passionate, inclusive, and incredibly motivated, working collaboratively to push the boundaries of what’s possible.
Position Overview
We are seeking a talented and dynamic Digital Content Strategist to join our vibrant team. This role is pivotal in shaping our brand voice, enhancing digital presence, and engaging our audience through strategic content initiatives. Working closely with our marketing, design, and analytics teams, the ideal candidate will leverage their skills to develop comprehensive content strategies that drive conversions, increase user engagement, and build brand loyalty.
Key Responsibilities
- Develop and implement a comprehensive digital content strategy that aligns with GreenTech Innovations’ brand goals and key objectives.
- Conduct thorough market and audience research to identify insights that guide content creation.
- Collaborate with graphic designers, copywriters, and marketing specialists to produce high-quality content across various platforms including website, social media, blogs, and email campaigns.
- Manage editorial calendars and content schedules to ensure timely delivery of all digital content.
- Utilize SEO best practices to enhance content visibility and drive organic traffic to our digital platforms.
- Analyze content performance metrics, generate insights, and adjust approaches accordingly to maximize engagement and ROI.
- Stay updated on industry trends and emerging technologies to ensure GreenTech remains at the forefront of content marketing strategies.
- Foster relationships with influencers and key industry partners to amplify content reach and engagement.
- Participate in strategy sessions for product launches and major marketing campaigns, providing input on content direction and messaging.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience as a Digital Content Strategist, Content Manager, or similar role.
- Proven track record of creating engaging, high-quality digital content that drives audience interaction.
- Strong understanding of SEO and digital analytics; experience with tools such as Google Analytics, SEMrush, and social media insights.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Familiarity with CMS platforms, HTML/CSS, and proficiency in graphic design software is a plus.
- Ability to work collaboratively in a fast-paced, team-oriented environment.
- Genuine enthusiasm for sustainability and a passion for environmental advocacy are highly preferred.
What We Offer
At GreenTech Innovations, we believe in providing our team a vibrant environment that promotes growth, creativity, and innovation. Here’s what you can expect when you join us:
- Competitive Salary: We offer an attractive compensation package that reflects your experience and skills.
- Benefits: Comprehensive health, dental, and vision insurance to keep you healthy!
- Work-Life Balance: Flexible work hours and generous PTO to ensure you maintain a healthy work-life balance.
- Professional Development: Opportunities for ongoing training, certifications, and career advancement within our organization.
- Inclusive Workplace: We foster a diverse and inclusive workplace where every voice is heard and valued.
- Company Culture: Engage in social events, team-building activities, and community outreach programs that make a positive impact.
Why Chesterfield?
Chesterfield is not only an ideal location for GreenTech Innovations, but it is also a vibrant community that boasts a perfect blend of suburban tranquility and urban excitement. With beautiful parks, a variety of shopping and dining options, and a strong sense of community involvement, Chesterfield provides a great quality of life for our employees. Plus, with excellent schools and a family-friendly atmosphere, it’s a wonderful place to live and work!
How to Apply
If you are passionate about content strategy, eager to contribute to a sustainable future, and looking to join a thriving company in Chesterfield, we want to hear from you! Please submit your resume and a cover letter detailing your relevant experience and why you believe you are the perfect fit for the Digital Content Strategist position at GreenTech Innovations.
Join Us in Making a Difference!
At GreenTech Innovations, we are excited to bring exceptional talent into our fold. If you are a creative thinker with a passion for digital content and sustainability, this is your chance to play a vital role in our journey. Come and be a part of something great!